I trust by now that artistes know how important it is to have a YouTube channel and grow it. Subscribers, Views, Likes and Comments are a social media currency, not only in the music sector, but across all sectors.
Having a channel is one easy thing because as long as you have a Gmail account, you automatically get a YouTube channel. The tricky part is in growing it. Many people, me inclusive, just watch a YouTube video and move onto the next. Getting me to subscribe to a channel is a hard paper unless I’m swayed by a pop-up, then maybe I will hit that subscription button.
From the modern day artiste’s point of view, it is understandable that given their busy schedule, it gets more difficult to focus on social media channels, music, personal life and side hustles all at the same time. This is where automation comes in. I’m always looking for ways to simplify my life and that’s how I landed on this trick. So simple but effective.
Dive in with me and let’s take a look at how you can set up an Auto-Subscription link for your YouTube Channel. For this, we are using Kats Music Channel as the example.
Go to your YouTube Channel and copy your standard YouTube link and paste it in notepad. It will appear like this:
?sub_confirmation=1 at the end of the link you copied to you notepad. It will then look like this
Run that long ugly link
https://www.youtube.com/channel/UCoJhhUVAz6afcR9wg_VaXMQ?sub_confirmation=1 through a URL Shortener like Bit.ly. It will generate an auto link with figures/characters, but the reason I love using Bit.ly is that it gives you an option to customize the link. In this case, I have customized it to
Throw that shortened link all over the internet!
And that’s it! You will start prompting visitors to automatically subscribe to your YouTube channel. Stop spamming your WhatsApp contacts with long YouTube links with a caption ‘SUBSCRIBE TO MY YOUTUBE CHANNEL’; just share the shortened link. Anyone who clicks it will see a pop-up prompting them to Subscribe.
It is a Friday and as I sign out, I will say this one important thing to artistes and creatives. I can guarantee that out of 100 Ugandans with smartphones, not more than 5…
- Have a Spotify, iTunes, Deezer or Tidal account
- Know how to use them, or
- Even use it at all.
But surprisingly, all the 100 at least…
- Have visited YouTube to watch anything ranging from Comedy, Music, TV’s etc.
- Have YouTube accounts, even unknowingly.
- Know what it is, and do know how to use it; at least on a rookie level.
May our viewers turn to subscribers! That’s it; till next week as we build this industry brick by brick.